We're intent on improving business success rates by preventing the burnout that claims 70% of ventures.
We're intent on improving business success rates by preventing the burnout that claims 70% of ventures.
We're intent on improving business success rates by preventing the burnout that claims 70% of ventures.
Our Story
Our Story
Our Story
Our Story
Many small and mid-sized businesses struggle not because they lack talent or drive, but because they don’t have clear priorities, efficient processes, and real-time visibility into their performance.
When teams work without a clear north star or actionable insights, it’s easy for daily operations to become a blur of activity with little strategic focus.A common challenge we hear from business owners is the frustration of making decisions based on outdated reports or gut instinct rather than reliable, up-to-date data. Without immediate access to what’s really moving the needle, resources get stretched, initiatives are duplicated, and high-impact opportunities are missed.
This lack of clarity and efficiency doesn’t just slow growth—it creates unnecessary stress, hampers innovation, and makes scaling feel chaotic. When everyone pulls in different directions, it’s nearly impossible to align around what matters most or to pivot quickly when conditions change.For modern SMBs, overcoming these challenges is less about working harder and more about working smarter—with actionable insights, streamlined operations, and a culture built on data-driven decision-making.
Many small and mid-sized businesses struggle not because they lack talent or drive, but because they don’t have clear priorities, efficient processes, and real-time visibility into their performance.
When teams work without a clear north star or actionable insights, it’s easy for daily operations to become a blur of activity with little strategic focus.A common challenge we hear from business owners is the frustration of making decisions based on outdated reports or gut instinct rather than reliable, up-to-date data. Without immediate access to what’s really moving the needle, resources get stretched, initiatives are duplicated, and high-impact opportunities are missed.
This lack of clarity and efficiency doesn’t just slow growth—it creates unnecessary stress, hampers innovation, and makes scaling feel chaotic. When everyone pulls in different directions, it’s nearly impossible to align around what matters most or to pivot quickly when conditions change.For modern SMBs, overcoming these challenges is less about working harder and more about working smarter—with actionable insights, streamlined operations, and a culture built on data-driven decision-making.
Our Solution
Our Solution
Our Solution
Our Solution
We’ve watched brilliant founders—people with world-changing ideas—collapse under the weight of "doing it all." The endless hats, the invisible fires, the isolation of solo decision-making... It doesn’t have to be this way.
We built Prioriwise—the AI co-founder that helps startup founders automate chaos, reclaim focus, and scale smarter—not harder.
This isn’t just another flashy dashboard or generic “efficiency tool.” It’s a steadier, purpose-driven companion—one that helps entrepreneurs align daily tasks with long-term vision, even in the middle of chaos.
Because clarity shouldn’t be a luxury.
We combine industry best practices with AI-powered insights—not to replace human judgment, but to lighten the mental load. Our goal is to help you make clear, sustainable decisions—without sacrificing financial health or personal well-being. Or, long aspired dreams.
Building something great shouldn’t mean burning out. And “sustainable” doesn’t have to mean “small.”
It just has to mean human.
We’ve watched brilliant founders—people with world-changing ideas—collapse under the weight of "doing it all." The endless hats, the invisible fires, the isolation of solo decision-making... It doesn’t have to be this way.
We built Prioriwise—the AI co-founder that helps startup founders automate chaos, reclaim focus, and scale smarter—not harder.
This isn’t just another flashy dashboard or generic “efficiency tool.” It’s a steadier, purpose-driven companion—one that helps entrepreneurs align daily tasks with long-term vision, even in the middle of chaos.
Because clarity shouldn’t be a luxury.
We combine industry best practices with AI-powered insights—not to replace human judgment, but to lighten the mental load. Our goal is to help you make clear, sustainable decisions—without sacrificing financial health or personal well-being. Or, long aspired dreams.
Building something great shouldn’t mean burning out. And “sustainable” doesn’t have to mean “small.”
It just has to mean human.
We’ve watched brilliant founders—people with world-changing ideas—collapse under the weight of "doing it all." The endless hats, the invisible fires, the isolation of solo decision-making... It doesn’t have to be this way.
We built Prioriwise—the AI co-founder that helps startup founders automate chaos, reclaim focus, and scale smarter—not harder.
This isn’t just another flashy dashboard or generic “efficiency tool.” It’s a steadier, purpose-driven companion—one that helps entrepreneurs align daily tasks with long-term vision, even in the middle of chaos.
Because clarity shouldn’t be a luxury.
We combine industry best practices with AI-powered insights—not to replace human judgment, but to lighten the mental load. Our goal is to help you make clear, sustainable decisions—without sacrificing financial health or personal well-being. Or, long aspired dreams.
Building something great shouldn’t mean burning out. And “sustainable” doesn’t have to mean “small.”
It just has to mean human.
Our Values
Our Values
Our Values
Our Values
Our Values
The Golden Rule: Respect as Standard
The Golden Rule: Respect as Standard
We treat every interaction—with customers, colleagues, and partners—as we’d wish to be treated. This isn’t just kindness; it’s how we foster trust-driven collaboration in an often transactional world.
The Silver Rule:
Do No Harm
The Silver Rule:
Do No Harm
We proactively design systems, products, and conversations to minimize discomfort and maximize safety. Because innovation shouldn’t come at the cost of human dignity.
Authenticity:
Radical Transparency
Authenticity:
Radical Transparency
We share information openly—even when it’s hard. Why? Because honest communication eliminates hidden agendas, accelerates problem-solving, and lets customers and teams operate with full context.
Humility: Growth Through Listening
Humility: Growth Through Listening
We’re students of our industry, our customers, and each other. By valuing diverse perspectives, we spot blind spots early and adapt faster.
Resourcefulness: Doing More With Intention
Resourcefulness: Doing More With Intention
Constraints breed creativity. We prioritize lean, sustainable solutions that deliver disproportionate impact—because wasting time or resources ultimately harms those we serve.
Accountability: Legacy Over Shortcuts
Accountability: Legacy Over Shortcuts
Every decision weighs its impact on people today and tomorrow. We own our outcomes—to our team, our customers, and the future we’re collectively shaping.
Who
Who
Who
Who
The Prioriwise team blends world-class education with cross-industry experience to build AI-powered solutions for entrepreneurs and small business owners. With academic roots in top institutions like IIT Bombay, UC Berkeley, Babson College, SIBM Pune, Capitol University, and the University of Waterloo, we bring deep domain expertise in artificial intelligence, machine learning, quantum computing, healthcare innovation, cloud computing, management consulting, and digital business strategy.
The Prioriwise team blends world-class education with cross-industry experience to build AI-powered solutions for entrepreneurs and small business owners. With academic roots in top institutions like IIT Bombay, UC Berkeley, Babson College, SIBM Pune, Capitol University, and the University of Waterloo, we bring deep domain expertise in artificial intelligence, machine learning, quantum computing, healthcare innovation, cloud computing, management consulting, and digital business strategy.
The Prioriwise team blends world-class education with cross-industry experience to build AI-powered solutions for entrepreneurs and small business owners. With academic roots in top institutions like IIT Bombay, UC Berkeley, Babson College, SIBM Pune, Capitol University, and the University of Waterloo, we bring deep domain expertise in artificial intelligence, machine learning, quantum computing, healthcare innovation, cloud computing, management consulting, and digital business strategy.
Urvashi Batra
Urvashi Batra
Urvashi Batra
Urvashi helps businesses grow by turning data into smart decisions. She's led important projects at companies like Broadcom (VMware) and Contentsquare (Heap). With degrees from Babson College (MBA) and University of Waterloo (Engineering), she brings people together to solve tough problems. When not working, she mentors young people and enjoys spending time outdoors.
Urvashi helps businesses grow by turning data into smart decisions. She's led important projects at companies like Broadcom (VMware) and Contentsquare (Heap). With degrees from Babson College (MBA) and University of Waterloo (Engineering), she brings people together to solve tough problems. When not working, she mentors young people and enjoys spending time outdoors.
Urvashi helps businesses grow by turning data into smart decisions. She's led important projects at companies like Broadcom (VMware) and Contentsquare (Heap). With degrees from Babson College (MBA) and University of Waterloo (Engineering), she brings people together to solve tough problems. When not working, she mentors young people and enjoys spending time outdoors.
Shrikant Kshirsagar
Shrikant Kshirsagar
Shrikant Kshirsagar
Shrikant solves tough problems with creative thinking. He's worked at top tech companies like Amazon and Intel, as well as a biotech startup. With technical expertise from IIT Bombay and UC Berkeley (MA in Mathematics, MS/PhD in Mechanical Engineering), he loves learning (currently Spanish!), exploring cities, listening to stories and music, and taking walks with his dog Jija.
Shrikant solves tough problems with creative thinking. He's worked at top tech companies like Amazon and Intel, as well as a biotech startup. With technical expertise from IIT Bombay and UC Berkeley (MA in Mathematics, MS/PhD in Mechanical Engineering), he loves learning (currently Spanish!), exploring cities, listening to stories and music, and taking walks with his dog Jija.
Shrikant solves tough problems with creative thinking. He's worked at top tech companies like Amazon and Intel, as well as a biotech startup. With technical expertise from IIT Bombay and UC Berkeley (MA in Mathematics, MS/PhD in Mechanical Engineering), he loves learning (currently Spanish!), exploring cities, listening to stories and music, and taking walks with his dog Jija.
Priyal Baisakhiya
Priyal Baisakhiya
Priyal Baisakhiya
As a leader in UX design, Priyal prides herself in bringing intuitive and engaging digital experiences that centers on empathy, user advocacy, and a deep understanding of user needs. Priyal brings experience across e-commerce, healthcare, and design agencies. She thrives on creative brainstorming sessions and is always eager to explore new ideas. Outside of work, you’ll find her reading, swimming, enjoying music, and occasionally entertaining the idea of running.
As a leader in UX design, Priyal prides herself in bringing intuitive and engaging digital experiences that centers on empathy, user advocacy, and a deep understanding of user needs. Priyal brings experience across e-commerce, healthcare, and design agencies. She thrives on creative brainstorming sessions and is always eager to explore new ideas. Outside of work, you’ll find her reading, swimming, enjoying music, and occasionally entertaining the idea of running.
As a leader in UX design, Priyal prides herself in bringing intuitive and engaging digital experiences that centers on empathy, user advocacy, and a deep understanding of user needs. Priyal brings experience across e-commerce, healthcare, and design agencies. She thrives on creative brainstorming sessions and always eager to explore new ideas. Outside of work, you’ll find her reading, swimming, enjoying music, and occasionally entertaining the idea of running.
Dhruv Parmar
Dhruv Parmar
Dhruv Parmar
Dhruv is a software engineer who likes to build beautiful products. His superpower? Turning coffee into code while maintaining his sanity. He loves to try new cutting-edge web development tools, constantly expanding his technical palette to craft solutions that are both innovative and elegant.
Dhruv is a software engineer who likes to build beautiful products. His superpower? Turning coffee into code while maintaining his sanity. He loves to try new cutting-edge web development tools, constantly expanding his technical palette to craft solutions that are both innovative and elegant.
Dhruv is a software engineer who likes to build beautiful products. His superpower? Turning coffee into code while maintaining his sanity. He loves to try new cutting-edge web development tools, constantly expanding his technical palette to craft solutions that are both innovative and elegant.
Jyotil Agrawal
Jyotil Agrawal
Jyotil Agrawal
Jyotil is a motivated student and engineer who thrives on learning and tackling challenges. He enjoys learning new tools and skills, and loves working on his own projects, both inside and outside of the digital world. He also spends his time reading, playing guitar, staying active at the gym, and being outdoors.
Jyotil is a motivated student and engineer who thrives on learning and tackling challenges. He enjoys learning new tools and skills, and loves working on his own projects, both inside and outside of the digital world. He also spends his time reading, playing guitar, staying active at the gym, and being outdoors.
Arundhati Bandopadhyaya
Arundhati Bandopadhyaya
Arundhati Bandopadhyaya
Ari is a full-stack developer who loves building clean, intuitive digital experiences. She brings curiosity and care to everything she works on—whether it’s refining frontend flows or piecing together backend logic. Outside of tech, she’s usually reading fiction, playing Stardew Valley, or reorganizing her workplace for the fifth time.
Ari is a full-stack developer who loves building clean, intuitive digital experiences. She brings curiosity and care to everything she works on—whether it’s refining frontend flows or piecing together backend logic. Outside of tech, she’s usually reading fiction, playing Stardew Valley, or reorganizing her workplace for the fifth time.
Ari is a full-stack developer who loves building clean, intuitive digital experiences. She brings curiosity and care to everything she works on—whether it’s refining frontend flows or piecing together backend logic. Outside of tech, she’s usually reading fiction, playing Stardew Valley, or reorganizing her workplace for the fifth time.